Film Night! Join us on Friday November 13th 7pm: New Urban Cowboy (Free)

November Community Event: FILM NIGHT
Friday November 13th, 7:00 pm, Cielo Room, Free


New Urban Cowboy: Toward a New Pedestrianism

What can one person do about the world’s problems? 
Take a trip into the wild frontier of real estate in this inspiring and educational documentary to find out.


On a sweltering day in August 2001, a stranger appeared in a crime-ridden Florida neighborhood known as “Cracktown.” Armed only with his vision for change, determination, and a nail-gun,  artist and urban designer-developer Michael E. Arth reclaimed this drig-infested slum from the wrecking ball. Reborn as the Garden District, it is now a living laboratory demonstrating Michael’s New Pedestrianism, an ecological and pedestrian-friendly vision for new towns, neighborhoods, and community.

New Urban Cowboy is the feature documentary depicting the inspiring accomplishment of Michael E. Arth, a visionary artist, builder, and urban designer, who first wrote a book on how to fix the problems of the world and then realizes that, in order to “walk his talk,” he needs to climb down from his ivory tower.  Arth, a former Austinite who once designed posters for the Armadillo World Headquarters, coaxes his pregnant wife from their comfortable Santa Barbara home to a dangerous crack-slum in DeLand, Florida, where he beautifully transforms the neighborhood, and wins acclaim from the previously skeptical citizenry.  Armed with vision, determination, and a nail-gun, the true story of Michael E. Arth and Gardenville evidences the power of ideas and incentive to “be the change” the world needs.

Check out a trailer of the film and learn more about Michael and his gubernatorial campaign at http//www.newurbancowboy.com.